We all know that hearing loss — whether mild or severe — can affect everyday life in significant ways. Trying to hold a conversation, listen to a lecture, or spend time in public can seem daunting, especially if your hearing once functioned at an ideal level. That’s why shopping with hearing loss is a big issue for many, as well as one that a lot of people — and a few establishments — might not give a second thought.
What is easy and taken for granted by some, can be a challenge for others.
The best thing you can do is make sure you have a hearing aid with a good signal-to-noise ratio, a device designed to process speech and sound at an optimum level. Such aids will assist your awareness of speech in space and conversation around you. If you’re interested, ask your audiologist for more info. They might even be able to offer suggestions on how to better adjust or tweak the settings on your current pair.
Above and beyond that, it never hurts to call the store you plan on visiting, especially if you’re still concerned. Management or customer service will often be more than happy to give you a run down of their services, and maybe even a quick description of their layout. Knowing what to expect before you arrive is a big part of facing the challenge in front of you. Anxiety won’t affect your hearing, but it can severely limit your interactions.
Although there are no federal or local ADA requirements retail establishments must follow in regards to hearing issues, some shops will still offer hearing loss amenities. A telecoil (or T-loop), if available, can help in busier locations if you need to understand any announcements or information broadcast throughout the store, and if you’re looking for more personal service, some locations might devote time to one-on-one assistance.
The most important thing you want to ask yourself before shopping is, “what kind of store will I be visiting?” — a grocery store, for instance, is a mostly visual buying experience. A computer shop, on the other hand, or place where you have questions about replacement or repair, might require that personal assistance (maybe a fair bit more than others). But that’s ok! Don’t be embarrassed to broach your concerns when you arrive (or call). If you’re upfront about your hearing loss, most places will be more than happy to help you however they can with whatever you need.
New smart phone apps on the market can also help. Google Live Transcribe, for example, is a new feature you can access if you have an android. This app “automatically transcribes speech in near-real time”. If you have an iPhone and AirPods, you can also easily take advantage of their sound amplifier technology.